Andrea Berrocal

Andrea Berrocal

I make complex products legible,
to buyers, sellers, and everyone in between.

Design & Build·Chicago·Demos·Go-to-Market·Agentic Commerce·Tiny tools·✶
Side Projects

Things I build for myself

Small, exact tools for the parts of life that run on trust.

ConceptBuildPausedShipped
TabMathSplit the bill in 60 seconds. Snap the receipt, tap who had what, send everyone a link with their total. No app, no login for your friends, no money moving through me.FairnessPicture of the DayNASA's Astronomy Picture of the Day: one image of the universe every day, with the story behind it.CuriosityTagYourTurnWhose turn is it? One shared link for two people, no login. It shows who's up today, and one tap flips it for next time.RhythmPawperworkThe paperwork layer for pet care businesses: groomers, boarders, daycares, and walkers. One branded intake link per business; pet owners submit profiles, upload vaccination records, and e-sign waivers from their phone.ComplianceCommission LinksOne link per commission, with terms and a deposit built in, so artists stop getting burned by ghosting and endless revisions.TrustZine DistroA link-in-bio for zine makers: browse, trade, and buy, all through one pasted payment link.Distribution
MIM · postcard · SAIC coursework
MIM · postcard · SAIC coursework
MIM · business card · SAIC coursework
MIM · business card · SAIC coursework
Bose · product study
Bose · product study
Bose · portrait
Bose · portrait
Riverwalk · Clark Street bridge
Riverwalk · Clark Street bridge
Riverwalk steps · Chicago, winter
Riverwalk steps · Chicago, winter
Chicago River · ice, in pieces
Chicago River · ice, in pieces
About

I design the system and build it

I'm Andrea. The part of the work I care about most is discovery: figuring out what the problem actually is before I build anything. Most of my side projects started that way. TabMath came from watching a friend struggle to split one check for 13 people. TagYourTurn came from a Notes app shortcut I was using to track who goes first in our daily games.

I do the same thing at work. I started out shipping front-end at American Express. Now at Stripe, I build the demo environments and self-serve tools that sales and solutions architects use to show complex products without an engineer in the room. When a demo request comes in, I meet with product, solutions architects, and product marketing to figure out what we actually need to build, and we scope from there. That work has helped influence $265M+ in pipeline across 2025 and 2026.

What I Build

I own demo experiences across Stripe's products: Agentic, Billing, Payments, Connect, Terminal, and everything in between. Global events, enterprise calls, and tools sales teams run on their own. Every product has a different audience and a different way of going wrong. Figuring that out is the part I enjoy.

Link Agent WalletUCPMPPSPTConnectStripe TerminalMetronome
See my projects
Timeline
2024

Software Engineer, GTM and Marketing · Stripe

Architecting AI-powered demo systems: Agentic Commerce, Demo Hub, and 8+ global enterprise events a year. Chicago.

2022

Software Engineer · American Express

Built the Ask Amex customer-service chat UI in React & Redux, with real-time WebSocket messaging. Phoenix.

Education

School of the Art Institute of Chicago

Continuing Education · Intro to Graphic Design: formal design principles, typography, and visual hierarchy.

Wilbur Wright College

Associate of Arts · Chicago, IL

Get in touch
Contact

Tell me what you're building

Product work, a design system that's drifting, or something you can't quite name yet. I'm interested.

or email info@andreaberrocal.com